Brian’s Sheffield is a limited-edition chronograph created in honor of Brian LaViolette and his lifelong love of watches.

Based on Sheffield’s popular Chrono II design, Brian’s Sheffield features a 42 mm stainless steel case, sapphire crystal with anti-glare coating, Swiss lume, screw-down crown, 100-meter water resistance, and a Seiko VK64 mecha-quartz movement. The result combines the accuracy and reliability of quartz timekeeping with the smooth sweep and satisfying feel of a mechanical chronograph.

Its striking green sunburst dial, designed by acclaimed watch photographer and longtime Foundation friend Ty Alexander, is accented with gold seconds and subdial hands—a subtle tribute to the Green Bay Packers watch Brian received from his parents at just four years old, sparking his passion for watches and collecting.

Limited to just 95 pieces, each watch is priced at $258. Most importantly, Sheffield Watch Company will donate $100 from every watch sold to the Brian LaViolette Scholarship Endowment Campaign. These contributions will help grow the Endowment and ensure Brian’s legacy of hope and opportunity continues for generations to come.

The Brian LaViolette Scholarship Foundation has awarded more than 1,200 scholarships in Brian’s memory, helping students pursue their educational dreams across the United States and abroad.

More than a watch, Brian’s Sheffield is a tribute to Brian’s memory and a meaningful way to help carry his legacy forward.

Beginning August 17, 2026, Brian’s Sheffield will be available for purchase exclusively through Sheffield Watches. We invite you to visit the Sheffield website to learn more about this special timepiece and, when available, purchase a watch in support of Brian’s legacy.